HLG 2024 - Privacy Policy

1. Introduction

Mark Allen Group (the “data controller”) takes the privacy of your personal information very seriously and is committed to safeguarding your privacy and your personal information, complying with the Data Protection Act 2018 and the Privacy and Electronic Communications Regulations 2003. This Privacy Policy relates to our and our subsidiaries (MA Music, Leisure and Travel Ltd, MA Business Ltd, Airport Publishing Network, MA Healthcare Ltd, MA Dentistry Media Ltd, MA Education Ltd, MA Exhibitions, MA Agriculture) use of any personal information we collect from you directly, or indirectly via 3rd party data providers, covering individuals who:

-visit our main website (markallengroup.com) or any of our network of brand specific websites (for a full list of current brands see http://www.markallengroup.com/our-brands);

-use our products and services;

-contact us concerning our products and services;

-are a subscribed reader or single requester of our publications;

-attend or register to attend our events (including online events) or other events in which Mark Allen Group participates;

-complete surveys Mark Allen Group has issued or commissioned;

-complete competition entries Mark Allen Group has issued or commissioned;

-through telephone research of your organisation and your role in the organisation;

-through research of public resources to identify organisations and your role in the organisation;

-are provided to us as part of 3rd party data for inclusion in our future marketing campaigns and where consent has been provided for 3rd party marketing campaigns;

-supply products or services to Mark Allen Group;

-have applied to work for Mark Allen Group, or are current or former employees of Mark Allen Group;

This Privacy Policy will explain the following:

-what personal information may be collected about you;

-how Mark Allen Group will use this personal information;

-when Mark Allen Group may use this personal information to contact you;

-how long will Mark Allen Group retain your personal information;

-how this personal information may be shared with other parties;

-how your personal information will be kept secure;

-your rights regarding the personal information you provide to us;

-the use of cookies on the Mark Allen Group websites;

-how to contact us.

In this policy, personal information means information relating to an identified or identifiable natural person. An identifiable person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, and online identifier or to one or more factors specific to his/her physical, physiological, genetic, mental, economic, cultural or social identity.

Mark Allen Group encourages you to review the privacy statements of websites you choose to link to from Mark Allen Group so that you can understand how those websites collect, use and share your information. Mark Allen Group is not responsible for the privacy statements or other content on websites outside of the Mark Allen Group and Mark Allen Group family of websites.

2. What personal information is held about you and how do we use it?

Information you provide us

Mark Allen Group collects personal data, as a result of its various group activities. These activities are listed below, together with an explanation of the data collected and the lawful basis for processing.

-Users of our products and services

-Mark Allen Group collects personal information from you when you use our products or services, including name, email address, postal address, telephone number and job title.

We will use this personal information:

-To carry out obligations arising from being a registered user of our product and services. The lawful basis for processing your personal information for this purpose will be “Contractual Need”.

-To send you personalised communications which you have requested or may be of interest to you. These may include information about publications, webinars, events, surveys, product and service developments, promotions of our associated brands’ products and services. The lawful basis for processing your personal information for this purpose will be “Legitimate Interest”.

-This personal information may be made available to 3rd party recipients. To provide this information to others for direct marketing of their product or services by inclusion in Mark Allen Group’s commercial dataset. The lawful basis for processing your personal information for this purpose will be “Legitimate Interest”.

Individuals contacting us concerning our products and services

-Mark Allen Group collects personal information from you when you contact us about our products or services or subscribe to our newsletters, including name, email address, postal address, telephone number and job title.

We will use this personal information:

Subscribed reader or single request reader of our publications

-Mark Allen Group collects personal information from you when you subscriber or request a single copy of our publications, including name, email address, postal address, telephone number and job title.

We will use this personal information:

-To carry out obligations arising from being a subscribed reader of our publication/s. The lawful basis for processing your personal information for this purpose will be “Contractual Need” for paid subscriptions and “Legitimate Interest” for free or single request subscriptions.

-Mark Allen Group uses automated decision making and profiling to personalise and ensure the communications are relevant to you, with no significant effect on you or your rights. The lawful basis for processing your personal information for this purpose will be “Legitimate Interest". This personal information may be made available to 3rd party recipients. To provide this information to others for direct marketing of their product or services by inclusion in Mark Allen Group’s commercial dataset. The lawful basis for processing your personal information for this purpose will be “Legitimate Interest".

Attendees or registrants to our events (including online events) or other events which Mark Allen Group participates

Mark Allen Group collects personal information from you when you register at or register to attend an event hosted by or participated at by Mark Allen Group. The personal information collected will include your name, email address, telephone number and job title.

We will use this personal information:

-To carry out obligations arising from being a registered attendee of our event or other events which Mark Allen Group The lawful basis for processing your personal information for this purpose will be “Legitimate Interest”.

-The personal information may be made available to 3rd party recipients. To provide this information to others for direct marketing of their product or services by inclusion in Mark Allen Group’s commercial dataset. The lawful basis for processing your personal information for this purpose will be “Legitimate Interest”.

Individuals who complete surveys Mark Allen Group has issued or commissioned

Mark Allen Group collects personal information from you when you complete a survey we have issued or commissioned. The personal information collected will include your name, email address, postal address, telephone number and job title.

We will use this personal information:

Individuals who enter competitions Mark Allen Group has issued or commissioned

Mark Allen Group collects personal information from you when you enter a competition we have issued or commissioned. The personal information collected will include your name, email address, postal address, telephone number and job title.

We will use this personal information:

-To carry out obligations arising from entering the competition which Mark Allen Group has offered. The lawful basis for processing your personal information for this purpose will be “Legitimate Interest”.

To send you personalised communications which you have requested or may be of interest to you. These may include information about publications, webinars, events, surveys, product and service developments, promotions of our associated brands’ products and services. The lawful basis for processing your personal information for this purpose will be “Legitimate Interest”.

Individuals who have provided information through telephone research conducted by Mark Allen Group

Mark Allen Group collects personal information from you when you take part in telephone research on organisations conducted by Mark Allen Group. The personal information collected will include your name, email address, telephone number, postal address, company name and job title.

We will use this personal information:

-The personal data may be made available to 3rd party recipients. To provide this information to others for direct marketing of their product or services by inclusion in Mark Allen Group’s commercial dataset. The lawful basis for processing your personal information for this purpose will be “Legitimate Interest”.

Companies who supply products or services to Mark Allen Group

Mark Allen Group collects personal information from you when you supply products or services to Mark Allen Group, including name, email address, postal address, telephone number and job title.

We will use this personal information:

-To carry out obligations arising from you providing us products or services. The lawful basis for processing your personal information for this purpose will be “Contractual Need”.

Individuals who have applied to work for Mark Allen Group

-Mark Allen Group collects personal information from you when you apply to work for Mark Allen Group, including name, email address, postal address, telephone number, employment history, education history and details of referees.

-We will use this personal information:

-To complete the interview process, we will use your personal information to communicate with you, complete background checks where permitted by law and manage you application through the interview selection process. The lawful basis for processing your personal information for this purpose will be “Contractual Need”.

Individuals who are current or former employees of Mark Allen Group

-Mark Allen Group collects personal information from you when you work for Mark Allen Group, including name, email address, postal address, telephone number, date of birth, employee identification number, bank details, national insurance number and emergency contact details.

-We will use this personal information:

-To enable us to employ, pay and manage your work. The lawful basis for processing your personal information for this purpose will be “Contractual Need”.

-In case of emergencies when will utilise your emergence contact details. The lawful basis for processing your personal information for this purpose will be in the employees “Vital Interests”.

-To comply with applicable tax, employment and health & safety laws. The lawful basis for processing your personal information for this purpose will be “Compliance with Legal Obligations”.

Information provided to us by 3rd parties

-Mark Allen Group obtains personal data from 3rd party sources. These sources are listed below, together with an explanation of the data collected and the lawful basis for processing.

Visitors to our website

-When someone visits one of our sites (www.markallengroup.com or any of our network of brand specific websites (for a full list of current brands see http://www.markallengroup.com/our-brands)) we use a 3rd party service, Google Analytics to collect details of website traffic and visitor information, including browser type, internet service provider, URLs of referring/exit pages, operating system, date/time stamp, information you search for, locale and language preferences, identification numbers associated with your devices, your mobile carrier, and system configuration information. For full detailed information about the use of cookies on our website, please see the section on “How we use cookies on the Mark Allen Group websites”.

-We use the website traffic and visitor information to improve our understanding of the use of the Mark Allen Group websites and in order to determine what Mark Allen Group services are the most popular. The lawful basis for processing your personal information for this purpose will be “Legitimate Interest”.

Individuals provided to us as part of 3rd party data for inclusion in our future marketing campaigns and 3rd party marketing campaigns

-Mark Allen Group obtain personal information from 3rd parties, including name, email address, postal address, telephone number and job title.

We will use this personal information:

-To combine with information we have captured directly from you to send you personalised communications which may be of interest to you. These may include information about publications, webinars, events, surveys, product and service developments, promotions of our associated brands’ products and services. The lawful basis for processing your personal information for this purpose will be “Legitimate Interest”.

-To provide this information to others for direct marketing of their product or services by inclusion in Mark Allen Group’s commercial dataset. The lawful basis for processing your personal information for this purpose will be “Legitimate Interest”.

-All individual’s obtained from 3rd parties, for this purpose, will have been provided the opportunity to object to their use of personal information by 3rd parties, by the data provider. We currently receive personal information for our marketing campaigns from:

Binleys (http://www.binleys.com/)

(Please see their privacy policy for details of how personal information is used and your choices with the personal information they hold https://www.wilmingtonplc.com/privacy-policy).

Corpdata (www.corpdata.co.uk)

Data Broker UK (data-broker.co.uk)

(Please see their privacy policy for details of how personal information is used and your choices with the personal information they hold (https://www.data-broker.co.uk/privacy-policy/)

ElectricMarketing (electricmarketing.com)

(Please see their privacy policy for details of how personal information is used and your choices with the personal information they hold www.electricmarketing.co.uk/privacy.html)

Lloyd James Media (lloydjames.com)

(Please see their privacy policy for details of how personal information is used and your choices with the personal information they hold http://lloydjames.com/wp-content/uploads/2017/07/LJM-Privacy_Policy-July2017.pdf)

Market Location (www.marketlocation.co.uk)

(Please see their privacy policy for details of how personal information is used and your choices with the personal information they hold http://www.marketlocation.co.uk/privacy-fair-processing/)

Merit Group (meritgroup.co.uk)

(Please see their privacy policy for details of how personal information is used and your choices with the personal information they hold www.meritgroup.co.uk/privacy-cookie-policy)

Mib Data Solutions Limited (https://mibbusinessdata.com)

(Please see their privacy policy for details of how personal information is used and your choices with the personal information they hold https://mibbusinessdata.com/privacy-policy/)

3. How long will you retain my personal information?

We will retain and process your personal information as long as is needed to provide the product or service that you’ve elected to receive from us.

For personal information used by us for our own direct marketing purposes, we will retain the data whilst accurate or responsive and if not, no longer actively use after 5 years.

Personal information obtained from 3rd parties for the Mark Allen Group Commercial dataset will be recompiled on a regular basis to ensure the data is fresh and relevant.

4. How will my personal information be shared?

We share information, including personal information, with trusted third-party service providers, that we use to provide hosting for and maintenance of our websites, event management, customer relationship management, payment processing, support, accounts, analytics and other services for us. We do not permit our third-party service providers to use the personal information that we share with them for their marketing purposes or for any other purpose than in connection with the services they provide to us.

To facilitate these services the personal information we collect from you may be transferred to, and stored at, a destination outside the European Economic Area (“EEA”), in order to conduct our business operations. In such cases a data processing agreement will be in place with the data processors and 3rd parties to ensure your personal information is processed in accordance with the Data Protection Act.

Mark Allen Group will in certain circumstance disclose your personal information if required to do so by law or in the good faith belief that such action is necessary to:

-conform to the edicts of the law or comply with legal process served on Mark Allen Group;

-protect and defend the rights or property of Mark Allen Group; and,

-act under exigent circumstances to protect the personal safety of users of Mark Allen Group, or the public.

Mark Allen Group will share our Commercial Data with businesses and organisations with whom we have entered into agreements to purchase or access our data. These include the following categories of businesses for all our subsidiaries:

-Airport Publishing Network – Click here for the list of categories for our 3rd party recipients;

MA Agriculture – Click here for the list of categories for our 3rd party recipients;

-MA Business – Click here for the list of categories for our 3rd party recipients;

-MA Dentistry Media – Click here for the list of categories for our 3rd party recipients;

-MA Education – Click here for the list of categories for our 3rd party recipients;

-MA Exhibitions – Click here for the list of categories for our 3rd party recipients;

-MA Healthcare – Click here for the list of categories for our 3rd party recipients;

-MA Music, Leisure and Travel – Click here for the list of categories for our 3rd party recipients.

You can opt out of having your information shared with 3rd parties at the point at which you share it with us and when you receive any subsequent communication from us.

We may share your personal data with a third-party auditing organisation (ABC) so they can verify aggregated statistics about circulation and usage of our products or review our policies, processes and procedures for compliance with relevant standards. You can view their privacy policy by following this link.

5. How is my personal information kept secure?

Mark Allen Group is committed to protecting the security of your personal information. We will use a variety of security technologies and procedures to protect your personal information from unauthorised access, use or disclosure. Although we will do our best to protect your personal information, we cannot guarantee the security of your data transmitted to our site; any transmission is at your own risk. Once we have received your information, we will use strict procedures and security features to try to prevent unauthorised access.

Mark Allen Group secures the personal information you provide on computer servers in a controlled, secure environment, protected from unauthorised access, use or disclosure. Mark Allen Group ensures personal information is protected through the use of encryption, such as the Secure Socket Layer (SSL) protocol, when transmitted to other websites. We aim to have all our websites using SSL protocol.

6. What are my choices with my personal information?

Mark Allen Group is committed to providing you with control on how your data is used and processed. You can review, edit or delete your personal information free of charge by contacting us directly at dpo@markallengroup.com, by telephone or via postal communication to the contact details provided in the section “Contact Us”.

Your rights concerning your personal information are:

-you can ask about the personal information we hold about you and we will show you, free of charge;

-you can request your personal information is corrected and we will update the details and inform you when completed, free of charge;

-you can object to your data being processed and we will stop processing your data once no longer required for performance of contract or legal obligations, free of charge;

-you can object to receiving direct marketing communications from us and we will stop all communications by channel (email, post, telephone or SMS) or within certain subject areas, free of charge. In addition, any direct marketing communications you receive from us will always include a clear, simple method to 'opt-out' of future communications by channel.

-you can ask for your personal information to be erased, once no longer required for performance of contract or legal obligations, which we will complete bar keeping the minimal personal details to ensure we do not contact you again, free of charge;

-Any request by you to no longer use your personal information by 3rd parties for commercial data information, will be completed free of charge.

7. How we use cookies on the Mark Allen Group websites?

Mark Allen Group use “cookies” to help personalise and enhance your online experience when visiting our website.

-A cookie is a text file that is placed on your hard disk by a Web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you, and can only be read by a web server in the domain that issued the cookie to you.

-You can control the use of cookies at the individual browser level. If you elect not to activate the cookie or to later disable cookies, you may still visit our Websites, but your ability to use some features or areas of the website may be limited. For instructions on how to control, disable or delete cookies for your browser, please visit www.aboutcookies.org.

-For more information on the use of cookies on our websites please see the Mark Allen Group Cookie Policy.

8. Your right to lodge a complaint with ICO You

You have the right to lodge a complaint with the Information Commissioner Office (www.ico.org.uk)

9. Changes to this Policy

Mark Allen Group will occasionally update this Privacy Policy to reflect company and customer feedback. Mark Allen Group encourages you to periodically review this policy to be informed of how Mark Allen Group is protecting your information.

10. Contact Us

-If you want to raise a question relating to this policy, or otherwise exercise your rights in respect of your personal data, you may do so in the following ways.

-Click here to submit a Data Subject Rights Request

In the UK, or outside the European Union

By email: dpo@markallengroup.com

By post: Data Protection Officer,

Mark Allen Group,

St Jude’s Church,

Dulwich Road,

London,

SE24 0PB,

United Kingdom

In the European Union

By email: markallen@datarep.com

By post: DataRep,

The Cube,

Monahan Road,

Cork,

T12 H1XY,

Republic of Ireland

Online: www.datarep.com/data-request

If you wish to change how we process your data or update your marketing communication preferences, then please follow this link.